Cindy Sisson is a renowned business, sales, and marketing executive who has enjoyed a distinguished career encompassing the world of Fortune 500 companies, professional sports, nonprofits, global events, and successful public-private partnerships.
She is known for creating award-winning strategic marketing initiatives to help organizations raise funds for their various causes, sharing her passion for assisting people in making a difference in others’ lives.
Cindy consults with companies as their “Super Connector,” leveraging her vast array of contacts to connect high-level decision-makers within several industries, focusing on cars, sports, and sustainability.
Cindy’s sports and marketing expertise is based on many years with leading sports properties, brands, and agencies. She has worked with the NFL, NBA, MLB, NHL, LPGA, the Tour de France and NASCAR. She created the Kyle Petty Charity Ride Across America, which has raised millions for children’s charities.
Cindy lives in North Carolina, but a good bit of the time, she is on a plane visiting her son, who is attending the University of Oregon and is an aspiring MLB player.