Eyelash Revolution

Eyelash Revolution

“Fake eyelashes can instantly give me a more dramatic look and also help to accentuate my eyes, which are a focal point to achieving the Lion Babe look.” – Jillian Hervey

By Trish Carroll

My earliest memory of lash art was my Aunt Colleen, who studied at Cleveland Playhouse, lived in Las Vegas and was best friends with Liberace. She was dramatic and fashionable and wore the most amazing eyelashes—they became her signature.  Glamorous and larger than life, Aunt Colleen made me realize while I was still very young that our eyes are an accessory that can be a make-or-break fashion statement. When she was three, my niece studied Great Aunt Colleen intensely, watching every blink of her eyes. “Why does she have butterflies on her eyes?” was her puzzled inquiry. It was poetic and actually a reasonable question. 

To answer, one needs to go back in history. Anna Taylor patented artificial eyelashes in 1911. They were composed of crescent-shaped fabric with tiny hairs. In the 1920s, it was customary for actresses in Hollywood to wear false eyelashes, inspiring flappers to copy their “baby doll eyes.” By the 1930s, false lashes were everywhere. 

Vogue had several fashion shoots with models wearing dramatic lashes. Marilyn Monroe wore them in photo shoots and films in the 40s and 50s, a glamorous influence on women the world over. She knew the power and allure of a flirty eye, even when wearing glasses in How to Marry a Millionaire. When Twiggy donned fake lashes on her top and bottom lids in the 1960s, she caused a “lash revolution.” Twenty million lashes were sold during the decade…

 

Subscribe to read more.

Subscribe to receive updates, special offers, engagement and event opportunities.

View privacy policy.