ELYSIAN Magazine

Revival of Retro: The Resurgence of Vintage Handbags with What Goes Around Comes Around

by Jennifer Cady Nielson

by Amber Edwards
Handbags, the beloved companions of fashionistas worldwide, hold within them the power to transform an outfit into a statement of elegance and sophistication. In recent years, a resurgence of vintage handbags has swept through the fashion landscape, breathing new life into these timeless treasures. At the forefront of this revival is the esteemed luxury vintage retailer, What Goes Around Comes Around.
Established in 1993, What Goes Around Comes Around is more than just a store; it is a sanctuary for those who cherish the artistry and history imbued within each vintage handbag. With boutique locations in New York City, Los Angeles, and Miami, the store is a haven for connoisseurs of luxury and style. Its carefully curated collection of rare and iconic handbags from legendary designers such as Chanel, Louis Vuitton, and Hermès exudes a sense of nostalgia and allure that captivates the hearts of all who enter.
The resurgence of vintage handbags speaks to a deeper longing for sustainability and authenticity in a world inundated with fast fashion. As conscious consumers seek to tread lightly with their purchase decisions, the appeal of pre-loved and vintage pieces has grown exponentially.
The allure of vintage handbags lies not only in their exquisite craftsmanship but also in the stories they carry within their seams. Each handbag is a vessel of memories and dreams, a tangible link to a bygone era of glamour and sophistication. Owning a vintage handbag is like owning a piece of history, a testament to the enduring legacy of timeless style and elegance.
In addition to its physical locations, What Goes Around Comes Around has also expanded into the digital realm with its e-commerce platform and app. The app allows customers to shop their collection of vintage handbags from the convenience of their phone, making it easier than ever to score that coveted designer piece. With features such as virtual try-on and personalized recommendations, the app provides a seamless shopping experience for vintage handbag lovers.
What Goes Around Comes Around’s app has quickly become the latest trend for those looking to add a vintage touch to their wardrobe. With its user-friendly interface and extensive collection of handbags, the app has garnered a loyal following of fashion enthusiasts who appreciate the beauty and craftsmanship of vintage pieces.
In a world that moves at a dizzying pace, vintage handbags offer a sanctuary of calm and reflection. Each handbag is a reminder of a simpler time, a time when craftsmanship and artistry reigned supreme. What Goes Around Comes Around’s commitment to quality and authenticity is a testament to the enduring beauty of vintage fashion, a beacon of hope in a world that is constantly changing.

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